The Art of SEO: Mastering Search Engine Optimization

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Item specifics

Condition:

Good: A book that has been read but is in good condition. Very minimal damage to the cover including scuff
Edition Number: 3
Format: Paperback Publication Year: 2015
Brand:

imusti

Language: English
MPN:

black & white illustrations

ISBN:

9781491948965

EAN:

9781491948965

The Art of SEO: Mastering Search Engine Optimization

Product Details

Synopsis
Four acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. This third edition focuses on a number of tool updates and examines the changes brought about by Hummingbird, Google’s context-aware algorithm. The book is perfect for anyone interested in becoming an SEO practitioner, as well as people already working in the profession. For novices, it’s a complete and thorough education on search engine optimizationSEO 101. For experienced SEO practitioners, this book serves as an extensive reference volume to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Recognize how changes to your site can confuse search engines Learn to build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to bonuses@artofseobook.com.

Product Identifiers
ISBN-10 1491948965
ISBN-13 9781491948965

Key Details
Author Eric Enge, Jessie Stricchiola, Rand Fishkin, Stephan Spencer
Number Of Pages 994 pages
Format Paperback
Publication Date 2015-09-05
Language English
Publisher O’Reilly Media, Incorporated
Publication Year 2015

Additional Details
Edition Number 3
Copyright Date 2015
Illustrated Yes

Dimensions
Weight 59.4 Oz
Height 2 In.
Width 7.1 In.
Length 9.1 In.

Target Audience
Group Scholarly & Professional

Classification Method
LCCN 2016-373441
LC Classification Number TK5105.884
Dewey Decimal 658.8/72
Dewey Edition 22

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Search Engine Optimization All-in-One For Dummies by Clay, Bruce

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Price : 19.45

Item specifics

Condition:

Very Good: A book that does not look new and has been read but is in excellent condition. No obvious damage to
Edition Number: 3
Language: English Publication Year: 2015
Format: Paperback ISBN:

9781118921753

EAN:

9781118921753

Search Engine Optimization All-in-One For Dummies by Clay, Bruce

Product Details

Synopsis
Bruce Clay, whose search engine consultancy predates Google, shares with you all you need to know about SEO in this comprehensive yet plain-English treatment. Search Engine Optimization All-in-One For Dummies contains separate ten books covering the following: – How Search Engines Work- Keyword Strategy- Competitive Positioning- SEO Web Design- Creating Content- Linking- Optimizing the Foundations- Analyzing Results- International SEO- Search Marketing The most comprehensive coverage of search engineoptimization In “Search Engine Optimization All-in-One For Dummies,3rd Edition,” Bruce Clay–whose search engineconsultancy predates Google–shares everything you need toknow about SEO. In minibooks that cover the entire topic, you’lldiscover how search engines work, how to apply effective keywordstrategies, ways to use SEO to position yourself competitively, thelatest on international SEO practices, and more.If SEO makes your head spin, this no-nonsense guide makes iteasier. You’ll get the lowdown on how to use search engineoptimization to improve the quality and volume of traffic on yourwebsite via search engine results. Cutting through technicaljargon, it gets you up to speed quickly on how to use SEO to getyour website in the top of the rankings, target different kinds ofsearches, and win more industry-specific vertical search engineresults Includes new and updated material, featuring the latest onBing , Google instant search, image search, and much moreCovers SEO and optimizing servers for SEOProvides important information on SEO web designShows you how to use SEO to stay “above the fold”If you’re a website owner, developer, marketer, or SEOconsultant, “Search Engine Optimization All-in-One For Dummies, Third Edition” is the only resource you need to beat thecompetition.

Product Identifiers
ISBN-10 1118921755
ISBN-13 9781118921753

Key Details
Author Bruce Clay
Number Of Pages 792 pages
Format Paperback
Publication Date 2015-09-21
Language English
Publisher Wiley & Sons, Incorporated, John
Publication Year 2015

Additional Details
Edition Number 3
Copyright Date 2014
Illustrated Yes

Dimensions
Weight 0 Oz
Height 1.6 In.
Width 7.3 In.
Length 9.3 In.

Target Audience
Group Trade

Classification Method
LCCN 2015-947060
LC Classification Number TK5105.884
Dewey Decimal 025.04
Dewey Edition 23

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Price : 19.45

SEO : Search Engine Optimization Bible by Jerri L. Ledford (2007, Paperback)

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Price : 9.00

Item specifics

Condition: Good :

A book that has been read but is in good condition. Very minimal damage to the cover including scuff marks, but no holes or tears. The dust jacket for hard covers may not be included. Binding has minimal wear. The majority of pages are undamaged with minimal creasing or tearing, minimal pencil underlining of text, no highlighting of text, no writing in margins. No missing pages. See the seller’s listing for full details and description of any imperfections. See all condition definitions– opens in a new window or tab

Seller Notes: used

Publication Year: 2007 Product Type: Textbook
Language: English Educational Level: College
Format: Paperback Country/Region of Manufacture: United States
Year: 2007 Marketing: Branding
Subject: Computers & Internet ISBN:

9780470175002

SEO : Search Engine Optimization Bible by Jerri L. Ledford (2007, Paperback)

Product Details

Synopsis
This in-depth Bible delivers the holy grail of online marketing: how to influence search engine results to drive online shoppers to specific Web sites; the process is called search engine optimization (SEO) and it is a hot topic One-stop resource offers readers what they need to plan and implement a successful SEO program, including useful tips on finding the shortest routes to success, strategy suggestions, and sidebars with more information and additional resources Features interviews with executives from top search companies, plus appendices on creating successful listings with Google, MSN, Yahoo!, and others Topics include creating an SEO plan; managing keywords; maximizing pay-per-click strategies; understanding the role of links and linking; robots, spiders, and crawlers; maintaining SEO; analyzing success rates; and much more

Product Identifiers
ISBN-10 0470175001
ISBN-13 9780470175002

Key Details
Author Jerri L. Ledford
Number Of Pages 408 pages
Series Bible
Format Paperback
Publication Date 2007-12-17
Language English
Publisher Wiley & Sons, Incorporated, John
Publication Year 2007

Additional Details
Series Volume Number 459
Copyright Date 2008
Illustrated Yes

Dimensions
Weight 19.2 Oz
Height 0.9 In.
Width 7.4 In.
Length 9.1 In.

Target Audience
Group Trade

Classification Method
LC Classification Number HF5415.1265
Dewey Decimal 658.872
Dewey Edition 22

Table Of Content
Preface to the sixth edition.List of abbreviations.Chapter 1 Requesting and Interpreting Tests.Chapter 2 Disturbances of Water Sodium and Potassium Balance.Chapter 3 Acid-Base Balance and Oxygen Transport.Chapter 4 Renal Disease.Chapter 5 Disorders of Calcium, Magnesium and Phosphate Metabolism.Chapter 6 Trauma, Inflammation, Immunity and Malignancy.Chapter 7 Liver Disease.Chapter 8 Gastrointestinal Tract Disease.Chapter 9 Nutrition.Chapter 10 Diabetes Mellitus and Hypoglycaemia.Chapter 11 Cardiovascular Disorders.Chapter 12 Disorders of Iron and Porphyrin Metabolism.Chapter 13 Uric Acid, Gout and Purine Metabolism.Chapter 14 Disorders of the Hypothalamus and Pituitary.Chapter 15 Abnormailities of the Thyroid Function.Chapter 16 Disorders of the Adrenal Cortex and Medulla.Chapter 17 Investigation of Gonadal Function, Infertility, Menstrual Irregularities and Hirsutism.Chapter 18 Pregnancy and Antenatal Screening.Chapter 19 Clinical Biochemistry in Paediatrics and Geriatric.Chapter 20 Central Nervous System and Cerebrospinal Fluid.Chapter 21 Therapeutic Drug Monitoring and Chemical Toxicology.Appendix.Index

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Price : 9.00