Search Engine Optimization : An Hour A Day ~ Jennifer Grappone ~ NEW

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Condition:

Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s
Edition Number: 3
Format: Paperback Publication Year: 2011
Topic: Engineering Language: English
Subject: Engineering ISBN:

9780470902592

Search Engine Optimization : An Hour A Day ~ Jennifer Grappone ~ NEW

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Synopsis
Ryall and Bramson’s Inference and Intervention is the first textbook on causal modeling with Bayesian networks for business applications. In a world of resource scarcity, a decision about which business elements to control or change – as the authors put it, a managerial intervention – must precede any decision on how to control or change them, and understanding causality is crucial to making effective interventions. The authors cover the full spectrum of causal modeling techniques useful for the managerial role, whether for intervention, situational assessment, strategic decision- making, or forecasting. From the basic concepts and nomenclature of causal modeling to decision tree analysis, qualitative methods, and quantitative modeling tools, this book offers a toolbox for MBA students and business professionals to make successful decisions in a managerial setting. The third edition of the bestselling guide to do-it-yourself SEO The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it s the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web.

Product Identifiers
ISBN-10 0470902590
ISBN-13 9780470902592

Key Details
Author Gradiva Couzin, Jennifer Grappone
Number Of Pages 432 pages
Format Paperback
Publication Date 2011-01-11
Language English
Publisher Wiley & Sons, Incorporated, John
Publication Year 2011

Additional Details
Edition Number 3
Copyright Date 2011
Illustrated Yes

Dimensions
Weight 19.7 Oz
Height 0.8 In.
Width 7.4 In.
Length 9.3 In.

Target Audience
Group Trade

Classification Method
LCCN 2010-047416
LC Classification Number TK5105.884
Dewey Decimal 025.04
Dewey Edition 22

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Truth About: Search Engine Optimization : Searchers Either Find You, or They…

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Price : 22.98

Item specifics

Condition:

Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s
Publication Year: 2009
Format: Paperback Language: English
ISBN:

9780789738318

EAN:

9780789738318

Truth About: Search Engine Optimization : Searchers Either Find You, or They…

Product Details

Synopsis
“Rebecca’s book is chapter-by-chapter gold for anyone who needs to understand how we find information on the Web.” Kevin M. Ryan, Motivity Marketing, Inc., and Chairman of Search Engine Strategies Advisory Board In this book, leading search optimization expert Rebecca Lieb brings together more than 50 absolutely crucial facts and insights decision-makers must know to drive more web traffic through better search engine placement. The Truth About Search Engine Optimization doesn’t deliver abstract theory: it delivers quick, bite-size, just-the-facts information and plain-English explanations that executives, decision-makers, and even small business owners can actually use, no matter what kind of sites you’re running, or what your goals are. You will learn how to set realistic goals for search optimization… attract qualified traffic, not just “any” site visitors… incorporate search engine optimization into both new sites and redesigns… write for users… implement search-friendly content management… avoid problems with rich content technologies such as Flash and AJAX… create metatags that actually work… use public relations, blogging, and other techniques to drive traffic… budget and manage search optimization projects… and much more. This book reveals51 PROVEN SEARCH ENGINE OPTIMIZATION TECHNIQUESand bite-size, easy-to-use advice that gets results including The truth about page rankings The truth about best SEO practices and SEO no-no’s The truth about link love, keywords, and tags Introduction vii Foreword by Fredrick Marckini ix Part I: The Basics of Search Truth 1: Getting noticed by spiders, robots, and crawlers 1 Truth 2: Learn to do the Google dance 5 Truth 3: It’s not about trafficit’s about qualified traffic 9 Truth 4: Your reputation is on the line 13 Part II: The Truth About Being Site-Specific Truth 5: SEO is an ongoing project, not set-it-and-forget-it 17 Truth 6: SEO is not an afterthought 21 Truth 7: SEO results aren’t immediate or lasting 25 Truth 8: You don’t have a homepage anymore 29 Truth 9: Think like a publisher, even if you’re not 33 Truth 10: Site and page design count 37 Truth 11: Write for users and search engines will follow 41 Truth 12: Keywords are key 45 Truth 13: Use analytics and keyword research tools 49 Truth 14: Site stats share the bad news, too 53 Truth 15: Think twice about hot new technologies 57 Truth 16: Content management systems mattera lot 67 Part III: Tag, You’re It Everything you must know to optimize your site, increase your ranking, and help customers find your site. The truth about page rankings The truth about best SEO practices and SEO no-no’s The truth about link love, keywords, and tags Simply the best thinking THE TRUTH AND NOTHING BUT THE TRUTH This book reveals51 PROVEN SEARCH ENGINE OPTIMIZATION TECHNIQUESand bite-size, easy-to-use advice that gets results “Rebecca’s book is chapter-by-chapter gold for anyone who needs to understand how we find information on the Web.” Kevin M. Ryan, Motivity Marketing, Inc., and Chairman of Search Engine Strategies Advisory Board Introduction vii Foreword by Fredrick Marckini ix Part I: The Basics of Search Truth 1: Getting noticed by spiders, robots, and crawlers 1 Truth 2: Learn to do the Google dance 5 Truth 3: It’s not about traffic-it’s about qualified traffic 9 Truth 4: Your reputation is on the line 13 Part II: The Truth About Being Site-Specific Truth 5: SEO is an ongoing project, not set-it-and-forget-it 17 Truth 6: SEO is not an afterthought 21 Truth 7: SEO results aren’t immediate or lasting 25 Truth 8: You don’t have a homepage anymore 29 Truth 9: Think like a publisher, even if you’re not 33 Truth 10: Site and page design count 37 Truth 11: Write for users and search engines will follow 41 Truth 12: Keywords are key 45 Truth 13: Use analytics and keyword research tools 49 Truth 14: Site stats share the bad news, too 53 Truth 15: Think twice about hot new technologies 57 Truth 16: Content management systems matter-a lot 67 Part III: Tag, You’re It! Truth 17: What’s in a title? Everything’Š 65 Truth 18: The relative importance of meta tags 71 Truth 19: Tag images, audio, video, and other media 75 Part IV: The Truth About Links Truth 20: Some links are more equal than others 79 Truth 21: Building links through online directories 83 Truth 22: Using SEO PR as a link strategy 87 Truth 23: The jury is out on paid links 91 Truth 24: Share and share alike: Reciprocal linking 95


Product Identifiers
ISBN-10 0789738317
ISBN-13 9780789738318

Key Details
Author Rebecca Lieb
Number Of Pages 224 pages
Series Truth About
Format Paperback
Publication Date 2009-02-13
Language English
Publisher Pearson Education
Publication Year 2009

Additional Details
Copyright Date 2009

Dimensions
Weight 9 Oz
Height 0.7 In.
Width 5.5 In.
Length 8.2 In.

Target Audience
Group Trade

Classification Method
LCCN 2008-047988
LC Classification Number TK5105.884.L54 2009
Dewey Decimal 005.75/8
Dewey Edition 22

Table Of Content
Introduction vii Foreword by Fredrick Marckini ix Part I: The Basics of Search Truth 1: Getting noticed by spiders, robots, and crawlers 1 Truth 2: Learn to do the Google dance 5 Truth 3: It’s not about trafficit’s about qualified traffic 9 Truth 4: Your reputation is on the line 13 Part II: The Truth About Being Site-Specific Truth 5: SEO is an ongoing project, not set-it-and-forget-it 17 Truth 6: SEO is not an afterthought 21 Truth 7: SEO results aren’t immediate or lasting 25 Truth 8: You don’t have a homepage anymore 29 Truth 9: Think like a publisher, even if you’re not 33 Truth 10: Site and page design count 37 Truth 11: Write for users and search engines will follow 41 Truth 12: Keywords are key 45 Truth 13: Use analytics and keyword research tools 49 Truth 14: Site stats share the bad news, too 53 Truth 15: Think twice about hot new technologies 57 Truth 16: Content management systems mattera lot 67 Part III: Tag, You’re It! Truth 17: What’s in a title? Everything
 65 Truth 18: The relative importance of meta tags 71 Truth 19: Tag images, audio, video, and other media 75 Part IV: The Truth About Links Truth 20: Some links are more equal than others 79 Truth 21: Building links through online directories 83 Truth 22: Using SEO PR as a link strategy 87 Truth 23: The jury is out on paid links 91 Truth 24: Share and share alike: Reciprocal linking 95 Truth 25: Ads are links, too 99 Truth 26: Build your site in a good neighborhood 103 Truth 27: Blogs are a terrific link strategy 107 Truth 28: Putting the kibosh on link love with nofollow links 111 Part V: You Call That a Search Engine? Truth 29: Search is going vertical 115 Truth 30: Everyone is local somewhere 119 Truth 31: Get listed to get vertical 125 Truth 32: Optimize off-site searches 129 Truth 33: Universal search and personalized search 133 Part VI: Get a Social Life Truth 34: Blogs are built for SEO 1

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Search Engine Optimization : SEO Secrets For 2011 by Mike Monahan (2010,…

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Price : 23.94

Item specifics

Condition:

Brand New: A new, unread, unused book in perfect condition with no missing or damaged pages. See the seller’s
Publication Year: 2010
Format: Paperback Language: English
ISBN:

9781452885445

EAN:

9781452885445

Search Engine Optimization : SEO Secrets For 2011 by Mike Monahan (2010,…

Product Details

Synopsis
Search Engine Optimization: Secrets For 2011 is a book giving up to date information and 100% coverage of all the elements of Search Engine Optimization. Mike Monahan who consults with the best including SEO guru Sean Odom outlines the secrets professionals use themselves and charge thousands of dollars to provide to their customers. These strategies will help anyone optimize their website and dominate the world’s leading search engines. The Internet is now the telephone book. So as a business you have to do the equivelent of a full page ad by being at the top of all the major search engines for your keywords. Your website has to stand out in the center of 80+ million other sites. This is the most up-to-date tell-all guide for anyone trying to reach the highly coveted #1 ranking on Google, Bing, Yahoo and any of the other major search engines. Whether you’re a search engine optimization expert or new to web site rankings, the techniques revealed in this book will give you everything you need. This is the only guide you need to place your website at the top of the major search engines in 2011!

Product Identifiers
ISBN-10 1452885443
ISBN-13 9781452885445

Key Details
Author Mike Monahan
Number Of Pages 268 pages
Format Paperback
Publication Date 2010-05-20
Language English
Publisher CreateSpace Independent Publishing Platform
Publication Year 2010

Dimensions
Weight 16.5 Oz
Height 0.6 In.
Width 6 In.
Length 9 In.

Target Audience
Group Trade

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Price : 23.94